Business Development and Marketing Officer

Kapsowar Hospital is a small mission hospital based in North West Kenya. Kapsowar Hospital was first established by Africa Inland Mission (AIM) in 1933. In 1963, AIM handed over ownership of the hospital to the Africa Inland Church (AIC), and is currently under the supervision of the AIC Central Health Council. Since the Marakwet District came into existence in 1994, Kapsowar Hospital continues to supply the majority of medical care to the people of the area with a goal to provide excellent health care to the glory of God. The 140-bed multi-building hospital provides facilities for maternity, pediatric and medical and surgical care. The hospital compound is comprised of 12 hospital buildings and 22 staff residences. A nursing school was built in 2008 and accepted its first class of students in August 2008. The hospital has a US trained general and plastic reconstructive surgeon, a US trained OB/GYN, two US trained family practice physicians and two Kenyan trained family practice physicians. The physicians are supported by many Kenyan trained nurses and staff. The number of expatriate staff varies greatly depending on the number of visitors many of whom are medical students or other visiting doctors or nurses. The hospital receives a number of elective students and visiting professionals through AIM, Samaritan’s Purse/World Medical Mission, and various other organizations. The hospital has its own accommodation at the hospital station comprised of a number of staff houses and a hostel, which are managed by the station manager. The hospital is overseen by a Board of Governors, as well as a Management Committee (medical director, matron, administrator, business manager, doctor, building supervisor, and chaplain).

Duties and Responsibilities

1. Take the lead and oversee marketing of Hospital products and services to prospective customers and partners.
2. Develop and manage of annual Marketing & Business Development plans
3. Manage and review local markets, developing and implementing marketing plans and strategies
4. Explore new clients markets
5. Assess the changing customer needs

Qualifications

• Bachelor’s Degree in Business with bias to Sales and Marketing, or any other related field
• Member of Marketing Society of Kenya or related professional body
• Skills in digital marketing will be an added advantage
• Ability to manage hospitals’ web page and other online platform
• At least 5 years’ experience in Marketing, sales or Business development in a reputable and busy organization. Hospital/healthcare experience will be an added advantage

Method of Application